Influencers gladly news-jacked the boycott. The subject was clearly viral and reach material. Whilst the majority if influencers agreed to boycott the Sidi Ali/Afriquia CL Danone trio, Copag/Jaouda didn’t make consensus.

After the powder gate, Copag/Jaouda was boycotted and the influencers choose their side. Will most influencers decided to follow the horde and Boycott Jaouda (or at least in their live streams), Many took time to do their homework and investigate before sharing anything with the community.

Obviously this quickly turned into voilent speech and cross-accusations of manipulation .

Most virulent clashs were  between ‘Imnir amine-فيسبوكي حر’, for a total and blind boycott and ‘Useful topics – المفيدة المواضيع’, who was fighting/investigating fake news.